About Me
“I am a marketing-driven CEO and director with more than 25 years’ experience leading organisations across retail, export manufacturing and the not-for-profit sector. My work focuses on the intersection of strategy, governance and growth, particularly in founder-led and mid-market organisations where rapid expansion begins to outpace existing structures. I bring experience aligning board oversight with commercial execution, helping organisations strengthen governance discipline, clarify strategy and scale sustainably under increasing regulatory, capital and stakeholder scrutiny. My perspective combines commercial leadership with governance experience across both community and business environments.”